The Great British Raincoat: Beyond Burberry to Affordable Options That Actually Work

There’s a particular type of rain that exists only in Britain. Not the dramatic tropical downpours that have the decency to announce themselves with darkening skies and ominous rumbles. Not the refreshing summer shower that clears the air and smells like renewal. No, I’m talking about that uniquely British precipitation that I’ve come to think … Read more

The New British Heritage Brands Worth Knowing

There’s something almost comical about the phrase “new heritage brand.” It’s an oxymoron, isn’t it? Heritage implies history, legacy, dust gathering on leather-bound ledgers in some atmospheric workshop that’s been operating since Queen Victoria was on the throne. Yet here we are in 2025, and some of the most interesting British brands are precisely those … Read more

What British Women Wear to Navigate a Heatwave When Air Conditioning Is Non-Existent

There’s a special kind of British misery that emerges around day three of a heatwave. That point when the novelty of actual sunshine has worn off, when every conversation begins with “hot enough for you?” and ends with a detailed description of how poorly everyone slept. When the collective national mood shifts from “isn’t this … Read more

The British Brands the French Actually Rate

Last November, I found myself in a chic little café in the Marais district of Paris, nursing an overpriced coffee and attempting to look like I belonged. I was there to interview Camille Charrière—the half-French, half-British influencer whose effortless style has amassed her over a million Instagram followers—for a feature on Anglo-French fashion exchanges. As … Read more

The Great British Evening Outfit That Works for ‘Drinks’ or ‘Dinner’ Invitations

The most quintessentially British beach memory I have doesn’t involve sunshine, ice cream, or even swimming. It’s of my dad stubbornly setting up a windbreak on a Cornish beach during what can only be described as a horizontal rain situation, declaring “We’ve come for a beach day and we’re bloody well having one,” while my … Read more

The Practical Guide to British Beach Dressing (That Acknowledges It Might Be Freezing)

The most quintessentially British beach memory I have doesn’t involve sunshine, ice cream, or even swimming. It’s of my dad stubbornly setting up a windbreak on a Cornish beach during what can only be described as a horizontal rain situation, declaring “We’ve come for a beach day and we’re bloody well having one,” while my … Read more

I Wore Nothing But Boden for a Week and My Colleagues Said I Looked Rather Lovely

It started, as many questionable decisions in my life have, with a late-night online shopping session and a glass of wine. I was scrolling through my emails, deleting the usual barrage of promotional messages, when a Boden sale announcement caught my eye. 50% off selected items. Free delivery. Returns extended to 60 days. The holy … Read more